Clean Beauty

Clean beauty is all the rage these days, with brands coming up with organic, natural and green products. However, some companies engage in greenwashing (misleading labeling). They focus on what their products don’t have while hiding the toxins they use.

Therefore, you need to be vigilant while reading ingredient lists. Watch out for known toxins such as parabens, petrolatum, mineral oil, formaldehyde, urea and many others.

Read our post on harmful ingredients in hair products here, and another on harmful ingredients in makeup products here.

Why should you care about embracing clean beauty? Here are a few reasons.

  1. Reduces your risk of hormonal dysfunction
  2. Reduced risk of cancer
  3. Healthy skin directly enhances our immune system
  4. Prioritizes the safety of ingredients used
  5. No exposure to allergens and irritants which cause eczema, rosacea, and contact dermatitis
  6. You’re less susceptible to sensitivity, irritation, and redness.
  7. Improves your health and wellbeing overall. Taking good care of your skin boosts mental and physical wellbeing
  8.  No exposure to potential carcinogens
  9. No exposure to potential endocrine disruptors which cause hormonal imbalances and infertility
  10. Decreases the level of body toxicity since you encounter less daily chemical exposure


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